Selling Information Governance to Business Leaders
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Information governance is the formulation of policy to optimize, secure and take advantage of information as an enterprise asset. Practitioners are challenged to explain the value of information governance to business leaders and often find themselves talking more about technologies when they should be talking about business outcomes.
To address these challenges, practitioners can follow these best practices to demonstrate the business value of information governance:
1. Focus on business outcomes
Information governance leaders need to focus on business outcomes. Often, discussing the technical aspects around an information governance plan isn’t enticing enough to sell the program to business leaders.
2. Adopt an industry-oriented approach
As information governance is not a one-size-fits-all approach, every industry has its
own set of key business issues that need to be addressed with information governance
best practices.
3. Develop a business case
A strong business case is critical to obtaining executive sponsorship. It is critical to provide concrete results that can be achieved by implementing an information governance plan in order to show how it affects the business as a whole.
4. Improve consistency of business terms
Every organization has business definitions that need to be standardized. A lack of
standardization can lead to faulty reporting, mismanaged information, or worse.
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